ONETOUCHSEO

Ever Wondered what can SEO do to your business?

Yes, Lets get into how SEO impacts your business. Remember the funnel of sales If not lets brush it up a bit.

You can read more about this here: https://www.salesforce.com/in/blog/sales-funnel/

So as the SEO mostly focus on search intent in order produce result, so we can say this is the foundation of SEO. when we compare the search intent with the sales funnel steps it is obviously helps us to focus where we need to focus exactly

Searches are typically divided into the below types:

Informational Intent

Navigational Intent

Commercial Intent and

Transactional Intent – this search query got the most probability to convert into a sales which all business is looking to achieve.

Informational Intent often does not involve in site visits but merely a query to know something which may not the best place we should focus on. For Example 1$ = INR with other basic stuffs.

Navigational Intent is something that a user has something in mind but not ready to purchase or take any action. they may came to know about a product or a service which they are interested about now. For example white sneakers for men, these intents can be your customer in future.

Commercial Intent is when a user already has something in mind fixed and specifically looking for it. For example Puma white sneakers for men.